PR-job i København
We are looking for a Global Marketing Manager to strengthen our newly established Marketing Excellence department. The Marketing Manager is accountable for planning and delivering strategic, integrated B2B sales, marketing and communication campaigns and programs globally, creating a measurable sales impact.
The role and responsibilities:
As Marketing Manager, you will be responsible for effective customer acquisition and retention strategies, tactics, and operations. You will be hands-on leading the entire process surrounding a successful Go-To-Market marketing program.
Your focus will be on activities generating end-customer demand and creating brand awareness. You will also be working with other target groups and other types of marketing activities like product launches, account-based marketing initiatives, relationship and dialogue marketing programs, lead handling and nurturing programs, etc.
You will work with several stakeholder groups: In-house and external agencies, Product Marketing, regional marketing teams, regional and local sales teams, and the partner ecosystem.
- Participate in developing the global marketing strategy and plan.
- Execute parts of the global marketing strategy by translating defined objectives into effective marketing programs that delivers on KPIs. ...